There have always been great Dads, but now it's ok to be proud to be a great dad. A renewed societal importance—a beauty and freedom to parent as men. We knew Yoee Baby would be great for Dads, but now we can see the power of Yoee Baby as a tool for early connections, and early play—especially for Dads.
At Yoee Baby, we believe in the importance of early and sustained bonding between a father or male caregiver and newborn. Making stronger connections and finding more joy in the earliest days and weeks can change the world.
How often have we heard a new Dad say "I can't wait 'til my baby is ready to play?" We believe babies are born ready to play and this toy lets you start playing on Day One.
—Bill D, Dad / Yoee Baby partner