Women in Toys Announces 16th Annual Wonder Women Awards Finalists

Website Editor • February 1, 2020

And the finalists are…

Women in Toys, Licensing and Entertainment has announced its nominees for the 16th annual Wonder Women Awards.

“We had the most submissions to date, and our slate of 2020 Wonder Women Finalists reflects the brain trust of brilliant women making an impact on our industry,” says Karen Kilpatrick, committee chair, WIT Nominations. “We are excited to celebrate this year’s outstanding finalists, the incredible winners and our esteemed honorees at the upcoming Wonder Women Awards.” 

Voting for the Wonder Women Awards will be open to all WIT members from Wednesday, Jan. 15 to Monday, Jan. 27. 

The 2020 Wonder Women Award Finalists for: RISING STAR

Beth Fynbo – Busy Baby
Callie Christensen & Kelly Oriard – Slumberkins
Jessie Silbert – Celestial Buddies
Jillian Lakritz – Yoee Baby
Jill Walters – Crazy Aaron’s Puttyworld
Joanna Paul – Whatsitsface
Madeleine Hunter – Hunter Products
Madison Robinson – FishFlops
Marcia Haut – SmartNoggin Toys
Robin Sydney – Zorbitz
Sara Farber – Galactic Sneeze
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A baby’s earliest learning happens through their senses. Sensory play encourages baby to explore and investigate while building body awareness, motor skills, and helping form strong neural connections in the brain. Use a silk scarf, a feather boa, or a soft toy to lightly caress baby’s face and body. Baby may find these interactions calming and soothing or they may become more alert as they track the object and delight in a new sensation. Young babies often respond to touch with a full body reflex. If you tickle one foot, both feet may start to move and baby may start to squirm in response. As babies develop, they increasingly gain muscular control and control over their reflexes, allowing them to respond with more targeted responses. Gentle massage is another way to engage their senses while making them feel safe and loved.
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Tummy Time is time for exploration and play. Tummy time is important for baby’s visual, motor, and sensory development. It also helps develop muscles in the neck, back, and shoulders. Getting started is as easy as introducing your newborn to even a short session of Tummy Time (3-5 minutes) when they are alert and well-rested. Over time, this can easily be increased, since there’s really no limit to Tummy Time other than making sure that it’s only done while you and baby are alert and engaged. Make Tummy Time fun by using rattles (not too loud), toys, and mirrors to encourage reaching and visual tracking. Get down on the floor at baby’s eye level. Baby loves your face! Sing a song to calm and soothe if baby gets fussy. Don’t forget to give baby lots of words of encouragement and smiles!
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